You sold the work. Now you have to staff it.
The margin problem is a delivery problem
Every agency knows the shape of it. You win a retainer at a number that worked when you scoped it. Then the work arrives, and the choice is to hire ahead of the revenue, contractor at a rate that eats the margin, or ask someone senior to do work beneath their rate. None of those are good, and all of them are the same problem in different clothes.
Reporting hours nobody bills
The monthly readout is billable in theory and unbillable in practice, so it gets built late by the person with the least time, and it is the first thing to slip when a client has a bad week. That is the other half of the margin problem, and usually the half nobody puts in the capacity plan.
A production and audit layer for a small number of accounts
Spryxa puts a CMO agent and 18 channel agents on an account: they audit the site, then draft and run work across website, search, content, paid media, outreach, CRM and measurement. In an agency that is not a replacement for the account team. It is capacity for the work you would rather not staff: the page refresh, the technical SEO pass, the audit that supports a pitch, the first draft of the readout.
The constraint is real and you should hear it early. Scale is the top plan: 5 projects and 10 seats, at $247 a month or $205 billed yearly. That is a production layer for a handful of accounts, not your whole book. If your client list is much longer than that, this does not cover it.
The account lead keeps the approval
Five permission tiers: read, propose, stage, execute, destructive. Publishing, sending, spending, merging code and changing a lead record wait in one approval queue by default, while research and internal reporting run on their own and are logged.
That maps onto how an agency already works. The person who owns the relationship should approve anything the client will see, because they are the one taking the call if it lands badly. Scale adds bulk approvals and audit logs, so there is a record of what was approved, which is also the answer to the client who asks.
What this will not do
It is not a white-label platform. There is no multi-client portal, no per-client tenancy, and no client-facing login you can hand over. Five projects and 10 seats is the ceiling, and it is a ceiling on purpose.
It also does not replace the judgement that wins the pitch. What it produces is work and evidence faster than a small team can, inside rules you write.
What rules this out
A large agency needing separation between clients will find the ceiling immediately. So will a shop whose main output is creative production at volume, which is not what the agents draft. And if the goal is removing the human approval step, that step is the reason this is safe to put your name on, so removing it is the wrong purchase.
Run the free audit on a client site you are about to pitch, and read what it finds before the kickoff call.
Browse growth guides