How to check that GA4 and your tags track conversions before a launch
Nova checks that the pages and forms in a launch fire the analytics events you rely on, and lists gaps so you can fix tracking before traffic arrives.
Website Crew
When you need this
You are about to launch a page, campaign or redesign and cannot afford to discover a week later that sign-ups were never recorded.
How the crew does it
List what must be tracked
Website Crew
Nova and Echo agree the conversions that matter for this launch: form submits, bookings, key clicks.
Check the pages
Website Crew
Nova loads each page and form in the launch and checks that the GA4 tag and your tag manager container are present.
Report the gaps
Website Crew
You get a readiness list: which events are in place, which are missing and where the fix belongs.
Approve tracking changes
You
Changes to tags or the tag manager container are staged for your review, and Echo will not change a metric definition without your sign-off.
What waits for you
Any change to tags, tag manager containers or how a conversion is defined.
Connect
google_analytics, Google Tag Manager, Website access
Measured by
Launch conversions recorded in GA4 from the first day, with no untracked forms on launch pages.
Limits
Nova checks what it can load and observe. It cannot verify events inside third-party tools it has no access to, and it does not edit your tag manager container without approval.